Creating informative and well-written content is a great way of keeping your
brand top of mind with your audience.
It positions you as a thought leader and - if compiled properly - can help to boost visibility in the search engines.
In our experience, audiences are more likely to purchase from a potential supplier if they regularly see content from them. While many organisations are joining the content revolution, some don't have the time or in-house resource to plan or compile content.
That's where we come in...
We can help you formulate a content strategy over a set number of months to complement your PR and marketing campaigns. We'll make sure it's planned and ready for all key dates within your calendar and select the most potent channels to share.
We'll guide you on:
- Questions your content strategy should answer
- How to keep your audience engaged
- Capturing prospect data via your web and posts
- Storytelling as a way of positioning and building loyalty
- The channels that will create most exposure
- How to measure the impact
We write content for:
- LinkedIn posts
- Industry media
- Social media
- Websites, brochures and direct mail