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Traffic wins brief to develop extranet for healthcare sector client

 

New extranet for healthcare client Joerns will enable its global distributor network to access product and marketing information from a single online platform.

Joerns Healthcare, one of the leading providers of patient handling solutions, has selected Traffic to develop an extranet application for its UK dealer network. Worcestershire-based Joerns designs and manufactures ‘Oxford’ branded patient lifting hoists, used within NHS Trusts and private healthcare providers in the UK and globally. The Oxford range of hoists helps patients with essential movement, including transfers from bed to chair, assisted standing and rehabilitation. The extranet will enable Joerns’s UK dealers to access Oxford product information and marketing collateral from a single online platform. Currently, product and marketing collateral is either emailed to dealers or provided in hard copy.

 
Oxford hoists help patients with essential manoeuvres and aid general mobility.

Oxford hoists help patients with essential manoeuvres and aid general mobility.

The application will provide a secure and convenient way for dealers to access product marketing information 24/7 from PC, tablet and smartphone.

Administration time between Joerns and the dealer network is expected to decrease by around 60% and will significantly reduce the need for hard copy collateral as a result.

Commenting on the new extranet, Curtis Jordan, UK Marketing Manager, Joerns said:

Commenting on the new extranet, Curtis Jordan, UK Marketing Manager, Joerns said:

"Our independent dealer network provides a valuable route to market across the UK and is an essential component of our marketing and sales strategy. We wanted to make it easier for dealers to access . The new extranet will provide a single platform for Oxford marketing content and collateral. When a dealer receives a call or visit from a prospect or customer, they’ll be able to retrieve the required content in a few clicks from a PC, tablet or phone. We’re pleased to be working with Traffic again who’ve helped us previously with a range of digital marketing solutions, including our online patient lift sling selector which is used daily by the NHS and private healthcare organisations".

 

If your organisation could benefit from an extranet application, please contact
Phil Elwell on 07825 545038 or email phil@thisistraffic.co.uk to learn more.