Birmingham digital marketing agency Traffic has launched a new website and digital marketing strategy for Rimilia - a market leader in financial technology.


The Brief

Rimilia is an award-winning provider of financial software solutions, specialising in cash automation and allocation. The company has grown rapidly since its formation in 2008 and now lists clients including Santander, Veolia and Avis.

Rimilia invited four agencies to pitch their ideas for a new site that would help position them as the brand leader in the sector. We were delighted to be selected as we felt we could bring the true dynamism of the company to the surface. The site would form the cornerstone of Rimilia's new digital marketing strategy which would focus on several regions including the UK, US and Australia. 

The Solution

The great thing about Rimilia's brief was the emphasis on moving away from old school style technology websites, with dry creative and over-used 'tech-speak' pitches. Rimilia has a really impressive story to tell and we've blended this into the site from the homepage sliders through to the solutions section. Read how we helped Rimilia build an international B2B brand.


“The launch of the new website is an exciting chapter in the continued successful journey of Rimilia. We’re at the leading edge of innovative global finance solutions and the new website is a great window to the world. Traffic has delivered a world class site, on time and within our budget. Our lead generation has increased 20-fold with a whole range of blue-chip clients complimenting the new site.”

Steve Richardson, Commercial Director at Rimilia

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